Author: User Guides & Knowledge Base
While at Twitter and with other companies including Visa, Universal Music Group, Agilent, and NASA, I have been responsible for on-boarding content managers who will be using the content management system day-to-day.
Along with in-person tutorials and walkthroughs, one of my responsibilities has been to compose. maintain, and expand the Knowledge Base, which can be on Confluence, Wikis, or even traditional printed hard copies.
Promo Video: Writer / Video Editor
While working at the Visa Innovation Center, I conceived, wrote copy, and video edited short internal video illustrating the what the Center is and it’s most recent pilot project with Fidelity Financial for their +529 product mobile app.
Click here to watch the video Fidelity’s +529 product mobile app
Content Coordinator: Innovation Center Presentations
As manager of content for presentations at Visa’s Innovation Center at 1 Market Plaza, I work with engineers, developers, creatives, executives to deliver experiential marketing for FinTech. This involved participating in showcasing prototype e-commerce apps including internet of things, mobile, connected car, e-finance.
Content Management: Apple Online Store
While overseeing content updates for portions of the apple.com store, I led teams of developers to calibrate the buy-flows, page content, and images. This involved collaborating with linguist analysts and adding, updating, and configuring products within Apple Online Store CMS and product proprietary management tools.
Co-Author of Digital Strategy Proposal
Co-author of digital marketing strategy proposal for Dr. Brown Soda rebranding
Site Builder of Online Furniture Store
Built online furniture website with shopping cart and cms
Promo Tile Producer
Conceived, sought assets, built out, published